Skip to content

PREVIOUS WORK, PROJECTS &

CLIENTS

PERSONAL BRANDING & PHOTOGRAPHY,
VISUAL GRAPHIC DESIGN, AND UX & UI
WORK By Cristina Arce

CRISTINA ARCE’S UX AND
UI DESIGN WORK

Food Ordering Prototype

Design of a simple interactive prototype of a food ordering app/website, where users can browse different food items, order them, customize their orders, and get them delivered to their door.

I designed a food ordering app derived from the same concept of Uber Eats and added brand identity to the food ordering app in order to experience this restaurant in the digital space.

SKETCHES, INFORMATION ARCHITECTURE, LOW-FIDELITY WIREFRAMES, HI FIDELITY WIREFRAMES, BRAND STYLE GUIDE, IU ELEMENTS, PROTOTYPE, GRAPHIC DESIGN

Deliverables

Initial Sketches

Information Architecture

Low-Fidelity Wireframes

Style Guide including Type Styles and Colour Palette

Hi-Fidelity Wireframes

IU Elements

Prototype

OTHER FEATURED PROJECTS

Book Registration Mobile Prototype

Simple wireframe and prototype of a mobile website, to show how a reader can input their basic details to register and to select their favourite genres so the website can curate book recommendations curated for them.

Wireframe, brand style guide, iu elements, prototype

Graphic Design, Web Design, and Photography for Town Shoes

Town Shoes Ltd. was a Canadian chain of shoes stores founded by Leonard Simpson in 1952. It was Canada’s largest branded shoe retailer, including Town Shoes, The Shoe Company, Sketchers, Freedman, Shoe Warehouse, and Sterling, to sponsor of Toronto Fashion Week for an impressive 25 seasons. In 2014, DSW, Inc., now Designer Brands, Inc., acquired Town Shoes.

Cristina did graphic design, web design, email marketing and newsletters, social media graphics, design of magazines and catalogs, and product photography for Town Shoes, The Shoe Company, and Sketchers during the several years of the business relationship. Cristina was also involved in the planning and creation of the first informational website and later the first eCommerce website for Town Shoes and The Shoe Company.

GRAPHIC DESIGN, WEB DESIGN, EMAIL MARKETING, SOCIAL MEDIA MARKETING, DIGITAL MARKETING, LOGO DESIGN, MAGAZINE DESIGN, CATALOG DESIGN, BROCHURE DESIGN, BUSINESS CARDS, LOGO DESIGN, WEBSITE VISUAL ELEMENTS, LANDING PAGES, PRODUCT PHOTOGRAPHY, EVENT PHOTOGRAPHY, SOCIAL MEDIA PHOTOGRAPHY, GROUP HEADSHOTS

Graphic Design, Branding Identity, Web Design, and Photography for Style Artist

STYLEARTIST was founded by Catherine Abela in 2017, offering Canadian women a fresh approach to shopping. STYLEARTIST is a personal styling and shopping service, born from the idea that busy women shouldn’t have to spend hours at the mall or online to look fabulous. With STYLEARTIST, women get just what they want, when they want it, without a subscription fee and without having to go down the rabbit hole of endless online scrolling just to purchase an outfit for date night.

As the senior designer and content creator, Cristina did all graphic design for STYLEARTIST, including the brand identity, business cards, invitations for events, design of the store’s bags and packaging, and signage for both of their retail stores. Cristina also did the photographs of products including styling and image compositing, using the ghost mannequin style or on models, and created and styled several flat lays focusing on the store’s products. Cristina was also involved in the content creation and images for STYLEARTIST social media channels.

GRAPHIC DESIGN, WEB DESIGN, ECOMMERCE, SOCIAL MEDIA MARKETING, DIGITAL MARKETING, BRAND IDENTITY, BUSINESS CARDS, PACKAGING, RETAIL SIGNAGE, WEBSITE VISUAL ELEMENTS, LANDING PAGES, PRODUCT PHOTOGRAPHY, SOCIAL MEDIA PHOTOGRAPHY GRAPHICS AND BANNERS
cristinaarce_banding_specialist_graphic_designer_brand_identity

You deserve great visual designs
to make your brand stand out,
and I am here to help you!

Get in Touch

You deserve great brand imagery and visual graphics that make your business stand out, and improve your customer’s experience with your brand… and I am here to help you! :)

I accept commissioned photography work. Either headshots, personal branding, commercial product, or photoshoots on location, I will create a one-of-a-kind photo experience for you and your team. I’ve helped hundreds of professionals create their best portraits and brand photography for their offices, websites, digital marketing, and social media. If you are interested just send a message through the contact form.

If you would like to hire me to create custom creative visual solutions that will out-perform your competition! Or if you would like to set up a one-on-one consultation about any design work for your company; please fill out the form.  I will get back to you as soon as possible!

To inquire about a collaboration, an editorial project, or any general inquiries, send an email, and I will be in touch with you shortly.

Please make sure that you give plenty of details about your project.

I accept projects in English and Spanish.

* Please Note: We only book limited clients per month to give you all of the 1-on-1 attention you deserve. Your message is important, so if you feel I might have missed your email, feel free to drop a note again.

CONTACT FORM

I’d love to hear from you and everything about your project!

About Cristina

Photographer, Multi-Disciplinary Designer, & Art Director. Cristina Arce is a multi-passionate creative with more than 20 years of experience.

Location

Cristina Arce is based in Toronto, Canada. She is available for remote projects and worldwide travel.

Contact

For any general inquiries or questions, please contact us by email and we will be in touch with you shortly.

Share This Page

Share with your friends and colleagues